Sports Media Watch
  • Games Today
  • Schedules
    • NFL
      • Arizona Cardinals
      • Atlanta Falcons
      • Baltimore Ravens
      • Buffalo Bills
      • Carolina Panthers
      • Chicago Bears
      • Cleveland Browns
      • Cincinnati Bengals
      • Dallas Cowboys
      • Denver Broncos
      • Detroit Lions
      • Green Bay Packers
      • Houston Texans
      • Indianapolis Colts
      • Jacksonville Jaguars
      • Kansas City Chiefs
      • Las Vegas Raiders
      • Los Angeles Chargers
      • Los Angeles Rams
      • Miami Dolphins
      • Minnesota Vikings
      • New England Patriots
      • New Orleans Saints
      • New York Giants
      • New York Jets
      • Philadelphia Eagles
      • Pittsburgh Steelers
      • San Francisco 49ers
      • Seattle Seahawks
      • Tampa Bay Buccaneers
      • Tennessee Titans
      • Washington Commanders
    • College Sports
      • College Football
      • College Volleyball
      • Men’s College Basketball
      • Women’s College Basketball
      • College Baseball
      • College Softball
      • College Hockey
      • College Field Hockey
      • College Gymnastics
      • College Lacrosse
      • College Wrestling
      • College Soccer
    • NBA
      • NBA Playoffs
      • Atlanta Hawks
      • Boston Celtics
      • Brooklyn Nets
      • Charlotte Hornets
      • Chicago Bulls
      • Cleveland Cavaliers
      • Dallas Mavericks
      • Denver Nuggets
      • Detroit Pistons
      • Golden State Warriors
      • Houston Rockets
      • Indiana Pacers
      • Los Angeles Clippers
      • Los Angeles Lakers
      • Memphis Grizzlies
      • Miami Heat
      • Milwaukee Bucks
      • Minnesota Timberwolves
      • New Orleans Pelicans
      • New York Knicks
      • Oklahoma City Thunder
      • Orlando Magic
      • Philadelphia 76ers
      • Phoenix Suns
      • Portland Trail Blazers
      • Sacramento Kings
      • San Antonio Spurs
      • Toronto Raptors
      • Utah Jazz
      • Washington Wizards
      • NBA G-League
      • FIBA
    • MLB
      • World Baseball Classic
      • Arizona Diamondbacks
      • Athletics
      • Atlanta Braves
      • Baltimore Orioles
      • Boston Red Sox
      • Chicago Cubs
      • Chicago White Sox
      • Cincinnati Reds
      • Cleveland Guardians
      • Colorado Rockies
      • Detroit Tigers
      • Houston Astros
      • Kansas City Royals
      • Los Angeles Angels
      • Los Angeles Dodgers
      • Miami Marlins
      • Milwaukee Brewers
      • Minnesota Twins
      • New York Mets
      • New York Yankees
      • Philadelphia Phillies
      • Pittsburgh Pirates
      • San Diego Padres
      • San Francisco Giants
      • Seattle Mariners
      • St. Louis Cardinals
      • Tampa Bay Rays
      • Texas Rangers
      • Toronto Blue Jays
      • Washington Nationals
    • NHL
      • Stanley Cup Playoffs
      • Anaheim Ducks
      • Boston Bruins
      • Buffalo Sabres
      • Calgary Flames
      • Carolina Hurricanes
      • Chicago Blackhawks
      • Colorado Avalanche
      • Columbus Blue Jackets
      • Dallas Stars
      • Detroit Red Wings
      • Edmonton Oilers
      • Florida Panthers
      • Los Angeles Kings
      • Minnesota Wild
      • Montreal Canadiens
      • Philadelphia Flyers
      • Pittsburgh Penguins
      • Nashville Predators
      • New Jersey Devils
      • New York Islanders
      • New York Rangers
      • Ottawa Senators
      • San Jose Sharks
      • Seattle Kraken
      • St. Louis Blues
      • Tampa Bay Lightning
      • Toronto Maple Leafs
      • Utah Mammoth
      • Vancouver Canucks
      • Vegas Golden Knights
      • Washington Capitals
      • Winnipeg Jets
      • IIHF
    • WNBA
      • Atlanta Dream
      • Chicago Sky
      • Connecticut Sun
      • Dallas Wings
      • Golden State Valkyries
      • Indiana Fever
      • Las Vegas Aces
      • Los Angeles Sparks
      • Minnesota Lynx
      • New York Liberty
      • Phoenix Mercury
      • Portland Fire
      • Seattle Storm
      • Toronto Tempo
      • Washington Mystics
    • Tennis
      • Australian Open
      • Indian Wells
      • Miami Open
      • French Open
      • Wimbledon
      • US Open
    • Golf
      • PGA Tour
      • LPGA
      • LIV Golf
      • TGL
      • The Masters
      • PGA Championship
      • U.S. Open
      • U.S. Women’s Open
      • British Open
      • Ryder Cup
    • Club Soccer
      • Premier League
      • MLS
      • NWSL
      • UEFA Champions League
      • Serie A
      • Bundesliga
      • LaLiga
    • International Soccer
      • FIFA World Cup
      • FIFA Club World Cup
      • Concacaf Gold Cup
      • UEFA Women’s Euros
    • Olympic Sports
      • Olympic Games
      • US Olympic Trials
      • Figure skating
      • Elite gymnastics
      • Track & Field
      • Cycling
    • Motorsports
      • NASCAR
      • Formula 1
      • IndyCar
      • NHRA
    • CFL
    • UFL
    • UFC
    • PBA Tour
    • Little League
    • Pro Lacrosse
    • Pro Volleyball
    • Athletes Unlimited
    • The Basketball Tournament
    • Unrivaled
    • PWHL
    • BIG3
  • Ratings
    • Ratings Tracker
    • Ratings Predictions
    • College Football TV Ratings
  • Features
    • Monday Musings
    • The Needle
    • On the Air
    • On Location
  • News
    • By sport
      • NFL
      • College football
      • NBA
      • WNBA
      • MLB
      • NHL
      • Soccer
      • Golf
      • Motorsports
      • Horse racing
      • Tennis
      • College basketball
      • Other College Sports
      • Combat sports
      • Olympics
      • Other sports
    • By network
      • RSNs
      • ESPN
      • ABC
      • FOX
      • NBC
      • CBS
      • TNT Sports
      • Amazon
      • Netflix
      • Apple
      • Golf Channel
      • NFL Network
      • MLB Network
      • Nexstar
      • Scripps
      • Univision
    • By topic
      • Rights Deals
      • Broadcasters
  • Podcast
  • Contact
No Result
View All Result
Sports Media Watch
Today's Games
  • NFL Schedule
  • CFB Schedule
  • All Schedules
  • CFB Ratings
  • Ratings Tracker
  • Ratings News
  • Podcast

Home › Linear Media › NBC › Peacock › News: IndyCar, Phelps, Finebaum, Ahmad

News: IndyCar, Phelps, Finebaum, Ahmad

by Jon Lewis
5 years ago
Share
Share
  • Share on X (Twitter)
  • Share on Bluesky
  • Share on Threads
  • Share via Email
  • Copy Link
1
IndyCar logo

NBC and IndyCar have reached a new deal that includes more races on NBC — and two on Peacock. Plus: Michael Phelps is joining NBC’s Olympics coverage, Paul Finebaum has a new deal, and Ahmad Rashad has a new show.

NBC-IndyCar deal: more races on NBC, two on Peacock

NBC Sports announced Tuesday that it has reached a multi-year media rights extension with IndyCar that will put a greater number of races on the NBC broadcast network starting next season. Terms of the deal, including its length, were not immediately known. Racer first reported Monday that the sides were on the doorstep of a deal.

Under the new deal, the NBC portion of the schedule will increase from nine to 13 races. The remaining races will shift from the soon-to-be-defunct NBCSN to USA Network and Peacock Premium, the latter of which will carry two exclusive races per season.

Peacock Premium, which already carries most of IndyCar’s ancillary events, will stream every single race in the new deal — the two exclusive races, plus simulcasts of every race on NBC and USA. As a result, anyone who cuts the proverbial cord will be able to watch the complete IndyCar season without subscribing to a traditional cable bundle.

Earlier reporting indicated that NBC and IndyCar were on the verge of parting ways, but the series had few suitors.

Phelps joining NBC for Olympics

Former Olympic swimming Michael Phelps has joined NBC Sports’ roster for the scheduled Tokyo Summer Olympics, where he will serve as an on-site correspondent and join NBC’s swimming booth of Dan Hicks and Rowdy Gaines for some events. Phelps previously contributed to NBC’s coverage of last month’s U.S. Olympic Trials. This year marks the first Summer Olympics since 1996 in which Phelps is not a competitor.

Finebaum gets new deal at ESPN

ESPN announced Monday that it has reached a multi-year contract extension with SEC Network personality Paul Finebaum, who will continue in his current roles. Finebaum has been with ESPN since 2013. Last year, Sports Business Daily reported that Finebaum was exploring opportunities beyond ESPN.

Ahmad Rashad headlines new ESPN+ series

ESPN on Monday launched a new ESPN+ series hosted by former NBA Inside Stuff host Ahmad Rashad. Titled Ahmad Inside, the series features Rashad interviewing NBA players from the 1980s and 1990s discussing that era of the game. Rashad was NBC’s lead NBA sideline reporter for much of its 1990-02 run with the league and split time with Hannah Storm as its lead NBA studio host from 2000-02. Rashad moved to ESPN/ABC when it acquired NBA rights in 2002-03 in a limited role that included occasional interviews.

Tags: CFB on ESPNESPN BroadcastersIndyCar Media RightsIndyCar on NBC SportsNBA BroadcastersNBC BroadcastersOlympics BroadcastersOlympics on NBC
Previous Post

ESPN finally gets Peyton (and Eli) for MNF

Next Post

NBA Finals takes Saturday night hit, if still better than “bubble”

Jon Lewis

Jon Lewis has been covering the sports media industry on a daily basis since 2006 as the founder and main writer of Sports Media Watch. You can contact him here or on the social media websites X (Twitter) or Bluesky.

Related

The Commissioners of the NCAA's power four conferences, SEC's Greg Sankey, ACC's Jim Phillips, Big 12's Brett Yormark and Big Ten's Tony Petitti speak with ESPN's Roddy Jones, left, and Dana Boyle, right, at the College Sports Day on Capitol Hill reception in Washington, D.C., on Wednesday, April 9, 2025, after they lobbied lawmakers earlier in the day for legislation to standardize name, image and likeness and other rules. (AP Photo/Stephen Whyno )

News: PCSA, streaming coalition, WTGL and more

by Derek Futterman
14 hours ago
1

The PCSA has reportedly been revised to allow existing media rights deals to continue; a new streaming coalition officially...

3FGHMN5 Sept 12, 2026. Raleek Brown (0) of the Texas Longhorns in action vs the Ohio State Buckeyes at DKR-Texas Memorial Stadium in Austin Texas. Texas defeats Ohio State 24-23. Robert Backman/CSM

Ohio State-Texas hits viewership highs on ABC

by Jon Lewis
1 day ago
20

For a second-straight year, Ohio State and Texas met in front of an unusually large TV crowd.

3FF78CH Green Bay, Wisconsin, USA. 06th Sep, 2026. Wisconsin, USA; Notre Dame head coach Marcus Freeman leads his team onto the field during NCAA football game action between the Wisconsin Badgers and the Notre Dame Fighting Irish at Lambeau Field in Green Bay, Wisconsin. Mandatory Credit: John Mersits-Cal Sport Media/Alamy Live News

NBC tops quieter week one of college football season

by Jon Lewis
6 days ago
19

With fewer marquee matchups on the schedule, week one of the college football season did not feature the blockbuster...

Peter Schrager is pictured at Super Bowl Opening Night. Courtesy: Derek Futterman

On the Air: Peter Schrager and ESPN’s authenticity era

by Armand Broady
1 week ago
3

On the latest "On the Air," Armand Broady examines the prospects for Peter Schrager's new show and a potential...

Sponsored

Wilson

Golf Summer Sale

Learn More
This site may receive a commission.

SMW Podcast

Mike Tirico joins the pod to discuss his acclaimed career: Partners, memorable games and more
0:000:00
Sports Ratings Tracker
logoNASCAR “Big Data”
NASCAR last week resumed reporting the official Nielsen “Big Data + Panel” ratings and viewership figures for its races, a move that coincides with Nielsen having rolled out a modified version of the methodology at the end of last month. The first race following that decision, Darlington over Labor Day weekend, averaged a 1.0 rating and 1.98 million viewers on USA Network — up 6% and 5% respectively from last year (1.0, 1.9M). Read more
logoDaytona
NASCAR Cup Series racing from Daytona averaged a 1.7 rating and 3.12 million viewers on NBC a week ago Saturday, per the “Big Data + Panel” methodology that is the official Nielsen currency, and a 1.8 and 3.51 million under the old “panel-only” metric NASCAR now publicizes for its races. Read more
logoMixed Doubles
Last week’s U.S. Open mixed doubles semifinals and final averaged 492,000 viewers, up 43% from last year, which was the first year of the revamped mixed doubles tournament. That figure includes 552,000 for the final. Read more
logoNew Hampshire
NASCAR Cup Series racing from New Hampshire averaged a 0.9 rating and 1.69 million viewers on USA Network a week ago Sunday, per the Nielsen “Big Data + Panel” methodology that is the official currency, and a 1.0 and 1.79 million per the prior panel-only metric that NASCAR now reports for its races — both up from last year, when the race averaged a 0.7 and 1.29 million opposite NFL games. Read more
logoBMW Championship
Final round coverage of the PGA Tour BMW Championship averaged a 2.2 rating and 3.85 million viewers on CBS a week ago Sunday, marking the largest audience for the tournament since the inaugural edition in 2007, won by Tiger Woods. Read more
logoNFL Preseason Week 2
FOX topped Week 2 of the NFL preseason with a 2.6 rating and 4.90 million viewers for a Sunday night Seahawks-Titans game August 23, down from the network’s lone preseason game last year, a higher-profile pairing of the Bears and Bills in the same Sunday night window (5.1M). Read more
logoLittle League Classic and more MLB
The Brewers-Braves MLB Little League Classic averaged 2.02 million viewers on ESPN a week ago Sunday, marking the most-watched MLB telecast on the ESPN networks this season. Perhaps not coincidentally, it was also the only Sunday night game on ESPN this season, after the network gave up its “Sunday Night Baseball” package in the offseason. Read more
Add SMW as a trusted source in Google News.

Latest Posts

Monday Night Football records Week 1 viewership high in Mahomes’ return

FIBA Women’s World Cup hits viewership highs

News: PCSA, streaming coalition, WTGL and more

Joe Buck staying with ESPN under six-year extension

Ohio State-Texas hits viewership highs on ABC

NBC’s Cowboys-Giants most-watched Week 1 game thus far

Sports Media Watch

About • Contact • Report an Error • Privacy

© 2026 Jon Lewis, Sports Media Watch

No Result
View All Result
  • Games Today
  • Schedules
    • NFL
      • Arizona Cardinals
      • Atlanta Falcons
      • Baltimore Ravens
      • Buffalo Bills
      • Carolina Panthers
      • Chicago Bears
      • Cleveland Browns
      • Cincinnati Bengals
      • Dallas Cowboys
      • Denver Broncos
      • Detroit Lions
      • Green Bay Packers
      • Houston Texans
      • Indianapolis Colts
      • Jacksonville Jaguars
      • Kansas City Chiefs
      • Las Vegas Raiders
      • Los Angeles Chargers
      • Los Angeles Rams
      • Miami Dolphins
      • Minnesota Vikings
      • New England Patriots
      • New Orleans Saints
      • New York Giants
      • New York Jets
      • Philadelphia Eagles
      • Pittsburgh Steelers
      • San Francisco 49ers
      • Seattle Seahawks
      • Tampa Bay Buccaneers
      • Tennessee Titans
      • Washington Commanders
    • College Sports
      • College Football
      • College Volleyball
      • Men’s College Basketball
      • Women’s College Basketball
      • College Baseball
      • College Softball
      • College Hockey
      • College Field Hockey
      • College Gymnastics
      • College Lacrosse
      • College Wrestling
      • College Soccer
    • NBA
      • NBA Playoffs
      • Atlanta Hawks
      • Boston Celtics
      • Brooklyn Nets
      • Charlotte Hornets
      • Chicago Bulls
      • Cleveland Cavaliers
      • Dallas Mavericks
      • Denver Nuggets
      • Detroit Pistons
      • Golden State Warriors
      • Houston Rockets
      • Indiana Pacers
      • Los Angeles Clippers
      • Los Angeles Lakers
      • Memphis Grizzlies
      • Miami Heat
      • Milwaukee Bucks
      • Minnesota Timberwolves
      • New Orleans Pelicans
      • New York Knicks
      • Oklahoma City Thunder
      • Orlando Magic
      • Philadelphia 76ers
      • Phoenix Suns
      • Portland Trail Blazers
      • Sacramento Kings
      • San Antonio Spurs
      • Toronto Raptors
      • Utah Jazz
      • Washington Wizards
      • NBA G-League
      • FIBA
    • MLB
      • World Baseball Classic
      • Arizona Diamondbacks
      • Athletics
      • Atlanta Braves
      • Baltimore Orioles
      • Boston Red Sox
      • Chicago Cubs
      • Chicago White Sox
      • Cincinnati Reds
      • Cleveland Guardians
      • Colorado Rockies
      • Detroit Tigers
      • Houston Astros
      • Kansas City Royals
      • Los Angeles Angels
      • Los Angeles Dodgers
      • Miami Marlins
      • Milwaukee Brewers
      • Minnesota Twins
      • New York Mets
      • New York Yankees
      • Philadelphia Phillies
      • Pittsburgh Pirates
      • San Diego Padres
      • San Francisco Giants
      • Seattle Mariners
      • St. Louis Cardinals
      • Tampa Bay Rays
      • Texas Rangers
      • Toronto Blue Jays
      • Washington Nationals
    • NHL
      • Stanley Cup Playoffs
      • Anaheim Ducks
      • Boston Bruins
      • Buffalo Sabres
      • Calgary Flames
      • Carolina Hurricanes
      • Chicago Blackhawks
      • Colorado Avalanche
      • Columbus Blue Jackets
      • Dallas Stars
      • Detroit Red Wings
      • Edmonton Oilers
      • Florida Panthers
      • Los Angeles Kings
      • Minnesota Wild
      • Montreal Canadiens
      • Philadelphia Flyers
      • Pittsburgh Penguins
      • Nashville Predators
      • New Jersey Devils
      • New York Islanders
      • New York Rangers
      • Ottawa Senators
      • San Jose Sharks
      • Seattle Kraken
      • St. Louis Blues
      • Tampa Bay Lightning
      • Toronto Maple Leafs
      • Utah Mammoth
      • Vancouver Canucks
      • Vegas Golden Knights
      • Washington Capitals
      • Winnipeg Jets
      • IIHF
    • WNBA
      • Atlanta Dream
      • Chicago Sky
      • Connecticut Sun
      • Dallas Wings
      • Golden State Valkyries
      • Indiana Fever
      • Las Vegas Aces
      • Los Angeles Sparks
      • Minnesota Lynx
      • New York Liberty
      • Phoenix Mercury
      • Portland Fire
      • Seattle Storm
      • Toronto Tempo
      • Washington Mystics
    • Tennis
      • Australian Open
      • Indian Wells
      • Miami Open
      • French Open
      • Wimbledon
      • US Open
    • Golf
      • PGA Tour
      • LPGA
      • LIV Golf
      • TGL
      • The Masters
      • PGA Championship
      • U.S. Open
      • U.S. Women’s Open
      • British Open
      • Ryder Cup
    • Club Soccer
      • Premier League
      • MLS
      • NWSL
      • UEFA Champions League
      • Serie A
      • Bundesliga
      • LaLiga
    • International Soccer
      • FIFA World Cup
      • FIFA Club World Cup
      • Concacaf Gold Cup
      • UEFA Women’s Euros
    • Olympic Sports
      • Olympic Games
      • US Olympic Trials
      • Figure skating
      • Elite gymnastics
      • Track & Field
      • Cycling
    • Motorsports
      • NASCAR
      • Formula 1
      • IndyCar
      • NHRA
    • CFL
    • UFL
    • UFC
    • PBA Tour
    • Little League
    • Pro Lacrosse
    • Pro Volleyball
    • Athletes Unlimited
    • The Basketball Tournament
    • Unrivaled
    • PWHL
    • BIG3
  • Ratings
    • Ratings Tracker
    • Ratings Predictions
    • College Football TV Ratings
  • Features
    • Monday Musings
    • The Needle
    • On the Air
    • On Location
  • News
    • By sport
      • NFL
      • College football
      • NBA
      • WNBA
      • MLB
      • NHL
      • Soccer
      • Golf
      • Motorsports
      • Horse racing
      • Tennis
      • College basketball
      • Other College Sports
      • Combat sports
      • Olympics
      • Other sports
    • By network
      • RSNs
      • ESPN
      • ABC
      • FOX
      • NBC
      • CBS
      • TNT Sports
      • Amazon
      • Netflix
      • Apple
      • Golf Channel
      • NFL Network
      • MLB Network
      • Nexstar
      • Scripps
      • Univision
    • By topic
      • Rights Deals
      • Broadcasters
  • Podcast
  • Contact

© 2026 Jon Lewis, Sports Media Watch