For just the fifth time in fourteen telecasts, the NFL on CBS had an increase in ratings and viewership Sunday.
The Week 10 NFL singleheader window earned an 11.5 final rating and 19.003 million viewers on CBS, up 20% in ratings and 21% in viewership from Week 10 last year (9.6, 15.676M), and up 17% and 21%, respectively, from 2009 (9.8, 15.747M).
Sunday’s singleheader had the highest increase in ratings and viewership of any NFL telecast on CBS this season. Of the fourteen NFL telecasts on CBS this season, Sunday’s was only the fifth to have an increase from last year.
(Nielsen)
