The method(ology) to March Madness: Record-setting start in new Nielsen era
For an event as consistently strong as March Madness, viewership simply rising in line with Nielsen's methodological changes equals a...
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For an event as consistently strong as March Madness, viewership simply rising in line with Nielsen's methodological changes equals a...
The NCAA men's basketball tournament opened at a viewership high -- again.
Before he becomes the voice of Major League Baseball on NBC, Jason Benetti will be making an unexpected debut on...
While all ratings milestones come with a grain of salt these days, college basketball would seem to have some real...
College basketball's championship week featured no shortage of viewership highs, albeit with a few caveats here and there.
On the latest edition of "On the Air," Armand Broady offers an appreciation of college basketball analyst Bill Raftery.
The incumbent NFL broadcasters may end up paying at least 50 percent more -- amounting to in excess of $3.0...
A pair of high-profile college basketball rivalry games delivered for ESPN and CBS over the weekend.
UFC debuted on CBS with one of its better viewership figures in recent years.
The timeline is accelerating for the NFL's expedited media rights negotiations.
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