Sports Ratings Tracker

From Sports Media Watch, a one-stop page for sports ratings news.

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PGA TOUR
BMW Championship
Aug 22–23, 2026 · CBS

Final round coverage of the PGA Tour BMW Championship averaged a 2.2 rating and 3.85 million viewers on CBS a week ago Sunday, marking the largest audience for the tournament since the inaugural edition in 2007, won by Tiger Woods.

Wyndham Clark’s win, which averaged 5.17 million in the final hour and peaked with 5.50 million, increased about 10% from last year’s final round on NBC (3.5M per Nielsen and Adobe Analytics).

Third round action averaged a 1.4 and 2.43 million, bringing the two-day average to 3.24 million — also the highest since 2007.

PGA TOUR
FedEx Cup
Aug 15–16, 2026 · CBS

Last weekend’s final round of the PGA Tour FedEx St. Jude Championship averaged a 2.2 rating and 3.79 million viewers on CBS, on par with last year, when coverage aired on NBC and averaged 3.80 million across Nielsen and Adobe Analytics.

Scottie Scheffler’s win, which peaked with 4.90 million viewers, delivered the largest Nielsen-measured audience for the first leg of the FedEx Cup since 2013, and the second-largest overall behind last year’s combined Nielsen + Adobe figure.

Third round action drew a 1.6 and 2.87 million, surpassing last year (2.28M) to rank as the highest for the third round of the tournament since the FedEx Cup Playoffs began in 2007.

PGA TOUR
Wyndham Championship
Aug 8–9, 2026 · CBS

Last weekend’s final round of the PGA Tour Wyndham Championship averaged a 1.4 rating and 2.59 million viewers on CBS, the highest for the event since 2015.

Michael Brennan’s win, which peaked with 3.96 million, increased a third over last year’s final round.

Third round action drew a 1.0 and 1.79 million.

PGA TOUR
Detroit
Aug 1–2, 2026 · CBS

Last Sunday’s final round of the PGA Tour Rocket Classic from Detroit averaged a 1.8 rating and 3.23 million viewers on CBS, marking the highest final round average on record for the tournament, which began in 2019.

Michael Thorbjornsen’s win increased 16% from last year’s final round, which took place in June (2.80M). The peak quarter-hour — just shy of 4.0 million — actually finished well below last year’s (5.13M).

Third round action last Saturday drew a 1.3 and 2.26 million. CBS is averaging 3.46 million viewers for the season, up 17% from last year and its highest average since 2006.

PGA TOUR
3M Open
Jul 25–26, 2026 · CBS

Last weekend’s final round of the PGA TOUR 3M Open from Minneapolis averaged a 2.1 rating and 3.71 million viewers on CBS, marking the largest audience on record for the event (debuted in 2019).

21-year-old Jackson Koivun’s win, which peaked with 4.87 million viewers, increased 100% from last year (1.85M).

The telecast was the most-watched sporting event of the weekend, ahead of the previous night’s WNBA All-Star Game (3.16M) and the Yankees-Phillies “Sunday Night Baseball” game on NBC later in the evening (3.15M).

Third round action averaged a 1.2 and 2.04 million — itself higher than any final round of the tournament since 2020.

PGA TOUR
Scottish Open
Jul 11–12, 2026 · CBS

Final round coverage of the Scottish Open golf tournament averaged a 1.2 rating and 1.944 million viewers on CBS last Sunday, virtually even with the live portion of last year’s final round, which ended about an hour earlier than scheduled due to inclement weather (1.943M). (Compared to last year’s full window, which included 45 minutes of replay coverage, viewership increased 16% from 1.67 million.)

This year’s audience ranks as the second-highest on record for the event, behind 2022 (2.17M).

Third round action had a 0.9 and 1.75 million the previous day, the highest in at least 20 years, bringing the two-day average to 1.84 million — the highest on record for the event.

PGA TOUR
Canadian Open
Jun 13–14, 2026 · CBS

The week prior to the U.S. Open, the final round of the PGA Tour Canadian Open averaged 2.34 million viewers on CBS — down slightly from last year’s 2.38 million. Third round action drew 1.68 million the previous day.

PGA TOUR
Memorial
Jun 7, 2026 · CBS

Final round coverage of the PGA Tour Memorial Tournament averaged 3.34 million viewers on CBS Sunday, officially marking the highest average for the event since 2015 (3.37M). (Note that Nielsen methodological changes skew comparisons to past years, particularly those prior to 2020, when the company began including out-of-home viewing in its estimates.)

J.T. Poston’s win, which peaked with 4.84 million viewers during the playoff, increased 9% from last year (3.06M).

PGA TOUR
Colonial
May 30–31, 2026 · CBS

Last weekend’s final round of the PGA Tour at Colonial averaged a 1.4 rating and 2.40 million viewers on CBS, marking the top audience for the event in four years. (Note that changes in Nielsen methodology skew comparisons to past years.)

The telecast, which peaked with 3.44 million viewers during the playoff, increased 13% from last year (2.11M).

Third round action averaged a 1.1 and 2.00 million the previous day. CBS is now averaging 3.94 million viewers for golf coverage this year, up 14% from last year and its highest average since 2011.

PGA TOUR
Byron Nelson
May 23–24, 2026 · CBS

Final round coverage of the PGA TOUR Byron Nelson averaged 3.50 million viewers on CBS, up 20% from last year and the highest average for the event since 2004. (Note that Nielsen methodological changes skew comparisons to all past years, particularly those prior to 2020, when the company began including out-of-home viewing in its estimates.)

Saturday coverage averaged 2.83 million, also the highest since 2004, with the full weekend up 43% to 3.17 million.

CBS golf coverage is averaging 4.08 million viewers this season, up 16% from last year and officially the highest average at this point of a season since 2007.

PGA TOUR
The PLAYERS
Mar 14–15, 2026 · NBC

Final round coverage of The PLAYERS Championship averaged 4.4 million viewers across Nielsen and Adobe Analytics, marking the highest average for the event since 2021. Third round coverage averaged 3.1 million, also the highest since 2021.

Compared to last year, viewership increased 13% on Saturday and 15% on Sunday, outside the range that would be explained by Nielsen’s shift last fall to “Big Data + Panel” methodology.

Source: NBC Sports
PGA TOUR
Bay Hill
Mar 8, 2026 · NBC

Final round coverage of the PGA Tour Arnold Palmer Invitational averaged 3.3 million viewers on NBC across Nielsen (1.8 rating, 3.18M) and Adobe Analytics, marking the largest audience for the event since 2021.

(Note that changes in Nielsen methodology — specifically the expansion of its out-of-home viewing sample and shift to a new methodology that adds “Big Data” to its traditional panel — will generally skew comparisons to past years.)

Source: NBC Sports, Nielsen
PGA TOUR
Cognizant (Honda) Classic
Mar 1, 2026 · NBC

Final round coverage of the Cognizant (formerly Honda) Classic averaged a Nielsen-only 1.4 rating and 2.51 million viewers on NBC last weekend, with that figure rising to 2.6 million including streaming data tracked by Adobe Analytics — the highest for the tournament since 2022.

Keep in mind that changes in Nielsen methodology (specifically the expansion of its out-of-home viewing sample and shift to “Big Data + Panel” methodology) generally skew comparisons to past years.

Source: NBC Sports
PGA TOUR
West Coast Swing
Feb 1–22, 2026 · CBS

The four-week PGA Tour “West Coast swing” averaged 2.70 million viewers on CBS, up 19% from last year and the highest average since 2021 (2.87M). (Keep in mind that prior season averages are based on Nielsen averages with smaller out-of-home viewership samples and zero “Big Data” from smart TVs and set-top boxes.)

Last weekend’s final round of the Genesis Invitational (Riviera) averaged a 1.8 rating and 3.27 million viewers on CBS, down from last year, when the tournament took place at Torrey Pines due to fires in usual host city Los Angeles (3.4M).

The previous week’s final round at Pebble Beach averaged a 1.7 and 3.30 million, also down slightly from last year (3.33M).

On Super Bowl Sunday, the final round at Phoenix was originally reported to have drawn a 1.9 and 3.78 million — a figure that has almost certainly been revised since, as Nielsen said last week that all of its February 8 data was affected by a data reporting error. Viewership was up 32% from last year before any revisions, and it was unlikely that any corrections would meaningfully change that margin.

Finally, as previously noted, the final round at Torrey Pines more-than-doubled last year, with the caveat that the tournament returned to a traditional Sunday finish for the first time since 2021.

Source: CBS Sports, Nielsen
PGA TOUR
Torrey Pines
Jan 29–Feb 1, 2026 · CBS, Golf Channel

Final round coverage of the PGA Tour at Torrey Pines averaged a 1.6 rating and 2.92 million viewers on CBS last Sunday, the highest for the tournament since the last time it concluded on a Sunday in 2021 (3.15M). The event used an unusual Wednesday-Saturday scheduling format from 2022-25, which negatively impacted viewership.

Third round coverage the previous day drew a 1.1 and 1.88 million, also the highest since 2021.

On Golf Channel, coverage of the tournament averaged 542,000 — the highest since 2020 — topping out at 960,000 for the final round.

Source: CBS, Versant
PGA TOUR
NBC season recap
NBC

NBC averaged 2.38 million viewers for coverage of the PGA TOUR this season, up 18% from last year. That is in line with the 17% increase CBS posted for its coverage, which averaged 2.97 million viewers.

Source: NBC Sports
PGA TOUR
TOUR and BMW Championship
Aug 17–24, 2025 · NBC

The main portion of last weekend’s final round of the TOUR Championship, the final event of the PGA Tour FedEx Cup, averaged 4.5 million viewers on NBC (not including streaming viewership tracked by Adobe Analytics) — the second-largest audience for the tournament since 2018.

Only the main final round window two years ago averaged a larger audience (4.6M), and that was primarily because it aired in a later and shorter window due to inclement weather.

The full TOUR Championship averaged 2.0 million viewers, up 59% from last year and the highest since — of all years — 2020.

The prior week’s final round of the BMW Championship averaged 3.5 million viewers, up 43% from last year, with the full four-round average of 1.6 million up 30%.

Source: NBC Sports, NBC Sports PR/X, NBC Sports PR/X
PGA TOUR
FedEx Cup at St. Jude Championship
Aug 9–10, 2025 · NBC, Golf Channel

NBC coverage of the PGA Tour St. Jude Championship from Memphis, the first event of the FedEx Cup Playoffs, averaged 3.8 million viewers last Sunday and 2.3 million last Saturday (Nielsen + Adobe Analytics) — the highest for the tournament, which traces back to old Westchester Classic rather than the Memphis-based St. Jude Classic, since 2013 and 2018 respectively.

Viewership increased 66 and 53 percent respectively from last year on CBS.

Lead-in coverage on Golf Channel averaged 843,000 on Sunday and 901,000 on Saturday, also marking multi-year highs.

The full tournament averaged 1.9 million viewers across NBC platforms, making it the most-watched since 2018. The weekend rounds on NBC and Golf Channel averaged 3.2 million, the highest since 2011. (In addition to the usual out-of-home viewing caveats, keep in mind that most of the prior year comparisons are Nielsen-only.)

Source: NBC Sports
PGA TOUR
Wyndham and PGA on CBS wrap
Aug 3, 2025 · CBS

Last Sunday’s final round of the PGA Tour Wyndham Championship averaged 1.95 million viewers on CBS, up 36% from last year and a five-year high. CBS finished its golf season averaging 2.97 million viewers, up 17% from last year and the highest average since 2018, with 14 of the network’s 19 final round telecasts posting an increase.

Source: CBS Sports
PGA TOUR
Twin Cities
Jul 27, 2025 · CBS

Final round coverage of the PGA Tour Twin Cities tournament averaged 1.85 million viewers on CBS, up 11% from the previous non-Olympic edition two years ago (1.67M). (Compared to last year’s final round, which aired opposite the Olympics, viewership increased 40% from 1.32 million.)

Source: CBS Sports
PGA TOUR
British Open
Jul 17–20, 2025 · NBC

Last Sunday’s final round of the British Open averaged a combined 4.1 million viewers on NBC across Nielsen and Adobe Analytics, marking the highest average since 2022 (4.73M). Scottie Scheffler’s win, which peaked with 6.1 million in the 1:30 PM ET quarter-hour, increased 21% over last year (3.39M).

The full weekend averaged 3.6 million, up 22% from last year — and the full four-day average increased 16% to what NBC said was “more than two million.”

Source: NBC
PGA TOUR
Scottish Open
Jul 12–13, 2025 · CBS

Sunday’s final round of the Scottish Open golf tournament averaged 1.67 million viewers for the full three-hour telecast window, but 1.94 million for the portion that actually featured live golf. The latter figure would be the second-highest on record for the tournament, behind 2.17 million in 2022.

Due to weather concerns, the start of play was moved up and the final round concluded about 45 minutes early. CBS aired a replay of the conclusion during that final portion of the broadcast.

On Saturday, third round coverage drew 1.42 million — up 4% from last year and the highest on record (dating back to 2006).

Source: CBS
PGA TOUR
John Deere Classic
Jul 6, 2025 · CBS

Sunday’s final round of the PGA TOUR John Deere Classic averaged 2.7 million viewers on CBS, marking the highest average for the tournament in a decade. Brian Campbell’s playoff victory, which peaked with 3.7 million viewers, increased 28% from last year.

CBS is now averaging 3.18 million viewers for PGA TOUR coverage this season, up 13% from last year and the highest at this point of the season since 2018.

Source: CBS Sports
PGA TOUR
Detroit
Jun 29, 2025 · CBS

Final round coverage of the PGA Tour Detroit tournament averaged 2.8 million viewers on CBS, marking the largest audience for the event since 2020, when it was one of the first PGA Tour events following the COVID hiatus (2.89M).

Aldrich Potgieter‘s playoff win, which peaked with 5.13 million, increased 13% from last year.

Source: CBS Sports
PGA TOUR
Hartford
Jun 22, 2025 · CBS

Final round coverage of the PGA Tour from Hartford averaged 3.52 million viewers on CBS Sunday, up 35% from last year and behind only 2021 as the largest audience for the tournament since 2003.

Keegan Bradley’s comeback win — which peaked with a whopping 5.4 million viewers — delivered the third-largest audience of the season outside of the majors, behind the final rounds of the Heritage (4.36M) and The PLAYERS Championship (3.66M, including Adobe Analytics).

Source: CBS Sports

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Sports Ratings Tracker
NASCAR last week resumed reporting the official Nielsen “Big Data + Panel” ratings and viewership figures for its races, a move that coincides with Nielsen having rolled out a modified version of the methodology at the end of last month. The first race following that decision, Darlington over Labor Day weekend, averaged a 1.0 rating and 1.98 million viewers on USA Network — up 6% and 5% respectively from last year (1.0, 1.9M). Read more
NASCAR Cup Series racing from Daytona averaged a 1.7 rating and 3.12 million viewers on NBC a week ago Saturday, per the “Big Data + Panel” methodology that is the official Nielsen currency, and a 1.8 and 3.51 million under the old “panel-only” metric NASCAR now publicizes for its races. Read more
Last week’s U.S. Open mixed doubles semifinals and final averaged 492,000 viewers, up 43% from last year, which was the first year of the revamped mixed doubles tournament. That figure includes 552,000 for the final. Read more
NASCAR Cup Series racing from New Hampshire averaged a 0.9 rating and 1.69 million viewers on USA Network a week ago Sunday, per the Nielsen “Big Data + Panel” methodology that is the official currency, and a 1.0 and 1.79 million per the prior panel-only metric that NASCAR now reports for its races — both up from last year, when the race averaged a 0.7 and 1.29 million opposite NFL games. Read more
Final round coverage of the PGA Tour BMW Championship averaged a 2.2 rating and 3.85 million viewers on CBS a week ago Sunday, marking the largest audience for the tournament since the inaugural edition in 2007, won by Tiger Woods. Read more
FOX topped Week 2 of the NFL preseason with a 2.6 rating and 4.90 million viewers for a Sunday night Seahawks-Titans game August 23, down from the network’s lone preseason game last year, a higher-profile pairing of the Bears and Bills in the same Sunday night window (5.1M). Read more
The Brewers-Braves MLB Little League Classic averaged 2.02 million viewers on ESPN a week ago Sunday, marking the most-watched MLB telecast on the ESPN networks this season. Perhaps not coincidentally, it was also the only Sunday night game on ESPN this season, after the network gave up its “Sunday Night Baseball” package in the offseason. Read more

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