Thursday (12/28) sports ratings: Pop-Tarts, Pistons and more
The biggest social media hit of the bowl season was also the most-watched on television.
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The biggest social media hit of the bowl season was also the most-watched on television.
A big finish for NBA In-Season Tournament group play and mixed results for the new ACC-Big Ten Challenge.
A top-ten thriller between Washington and Oregon delivered another strong audience for the Pac-12.
Deion Sanders has turned the long-irrelevant Colorado Buffaloes into one of college football's biggest draws.
Final Four viewership declined, but San Diego State's win over FAU scored an increase.
A star-studded field is fueling record viewership for the NCAA women's basketball tournament.
With the usual draws sitting at home, viewership the men's Elite Eight took an expected hit.
Just like Thursday, Friday's Sweet 16 viewership soared on TBS and sank on CBS.
The SEC dominated a crowded sports Saturday.
Men's Elite Eight ratings bounced back from last year's altered weeknight schedule, but declined across-the-board from the previous weekend edition ...
© 2026 Jon Lewis, Sports Media Watch