- ESPN drew a 3.3 national rating with 5.3 million viewers for its coverage of the 3M Performance 400 on Sunday, up 154% and 195% from a 1.3 with 1.8 million for last year’s rain delayed race, which aired on a Tuesday morning on ESPN2. Compared to the last time the race was run as regularly scheduled, the 3.3 and 5.3 million viewers is down 18% and 17% from a 4.1 with 6.4 million for the 2006 race, which aired on TNT.
- The 2008 Beijing Olympics are not just drawing superb ratings on NBC. Cable networks USA and MSNBC have each seen double-digit increases in ratings compared to 2004. USA Network averaged 960,000 viewers for the Olympics through Sunday, up 20% from Athens in 2004. Meanwhile, MSNBC is averaging 650,000 viewers, up 22% from 2004. CNBC averaged 606,000 viewers through Sunday, flat with 2004. Oxygen, televising its first Olympics, is averaging 658,000 viewers, up 141% from the previous four weeks.
- In Chicago, the Olympics are having a negative effect on the ratings for Chicago Cubs and Chicago Bears telecasts. Prime time Cubs telecasts are down 11% since the Olympics began, while Bears’ second preseason game on Saturday drew an 8.1/14 rating, down 58% from the team’s first preseason game, which took place the day before the Opening Ceremonies.
NFL Network, RedZone return to Xfinity
NFL Network and the NFL RedZone channel have returned to Comcast Xfinity users approximately three months after the expiration...
