Overnight ratings for sporting events on broadcast
Final ratings for some of these events may already be available.
Source: Sports Business Daily
Football
| Sport | Game/Event | Date | Time | Net | Rating |
|---|---|---|---|---|---|
| NFL | Cowboys/Packers (or other regional action) | Sun., 11/15/09 | 4:15 PM | FOX | 16.9 |
| NFL | Patriots/Colts | Sun., 11/15/09 | 8:30 PM | NBC | 15.1 |
| NFL | Bengals/Steelers (or other regional action) | Sun., 11/15/09 | 1 PM | CBS | 11.0 |
| NFL | Falcons/Panthers (or other regional action) | Sun., 11/15/09 | 1 PM | FOX | 9.1 |
| NFL | The OT | Sun., 11/15/09 | 7:30 PM | FOX | 8.4 |
| NFL | Football Night in America | Sun., 11/15/09 | 7:30 PM | NBC | 5.1 |
| College football | Florida/South Carolina | Sat., 11/14/09 | 3:45 PM | CBS | 4.7 |
| College football | Notre Dame/Pittsburgh (or other regional action) | Sat., 11/14/09 | 8 PM | ABC | 4.2 |
| College football | Iowa/Ohio St. (or other regional action) | Sat., 11/14/09 | 3:30 PM | ABC | 4.1 |
| NFL | FOX NFL Sunday | Sun., 11/15/09 | 12 PM | FOX | 3.2 |
| NFL | The NFL Today | Sun., 11/15/09 | 12 PM | CBS | 2.6 |
| College football | Tennessee/Mississippi | Sat., 11/14/09 | 12 PM | CBS | 2.4 |
| College football | College Football Countdown | Sat., 11/14/09 | 3 PM | ABC | 0.9 |
- FOX: Sunday’s NFL national game, featuring Cowboys/Packers, drew a 16.9 overnight rating on FOX — up 8% from Colts/Steelers on CBS during Week 10 last year. Earlier in the day, regional action featuring Falcons/Panthers drew a 9.1 overnight, off 13% from a 10.4 for last year’s comparable telecast.
- NBC: The Colts’ thrilling win over the Patriots drew a 15.1 overnight rating on NBC Sunday night, up 22% from last year, and tied as the fourth-highest overnight for any regular season NFL telecast on NBC since the net resumed airing games in ’06.
- CBS: NFL coverage featuring Bengals/Steelers drew an 11.0 overnight rating on CBS Sunday, up 16% from a 9.5 for last year’s comparable telecast on FOX.
- Meanwhile, Saturday’s Florida/South Carolina game drew a 4.7 overnight, off 15% from a 5.5 for Alabama/LSU last year. Earlier in the day, action featuring Tennessee/Mississippi drew a 2.4, the second-lowest of the season for a college football game on CBS.
- ABC: Saturday Night Football, featuring Notre Dame/Pittsburgh, drew a 4.2 overnight on ABC — off 29% from a 5.9 last year. Meanwhile, regional action featuring Iowa/Ohio St. drew a 4.1 on Saturday afternoon, down 2% from last year.
Auto racing
| Sport | Game/Event | Date | Time | Net | Rating |
|---|---|---|---|---|---|
| NASCAR | Checker O’Reilly Auto Parts 500 | Sun., 11/15/09 | 3:15 PM | ABC | 2.8 |
| NASCAR | NASCAR Countdown | Sun., 11/15/09 | 2:30 PM | ABC | 1.3 |
- Sunday’s Checker O’Reilly Auto Parts 500 drew a 2.8 overnight on ABC, down 18% from last year, and the lowest overnight for the race since it moved to broadcast in ’01.
Golf
| Sport | Game/Event | Date | Time | Net | Rating |
|---|---|---|---|---|---|
| Golf | Kiwi Challenge, Final Rd (taped) | Sun., 11/15/09 | 4 PM | NBC | 0.8 |
| Golf | Kiwi Challenge, Third Rd (taped) | Sat., 11/15/09 | 4 PM | NBC | 0.6 |
- Overnight ratings for the Kiwi Challenge were down 46% on Saturday and 20% on Sunday.
Other
| Sport | Game/Event | Date | Time | Net | Rating |
|---|---|---|---|---|---|
| Other | Arete Honors for Courage in Sports (taped) | Sun., 11/15/09 | 5 PM | CBS | 1.7 |
| Figure skating | ISU Grand Prix of Figure Skating | Sun., 11/15/09 | 2 PM | NBC | 1.0 |
| Other | World of Adventure Sports (taped) | Sat., 11/14/09 | 2 PM | NBC | 0.4 |
- The 1.0 for Sunday’s ISU Grand Prix of Figure Skating telecast marks a 25% increase over a 0.8 for comparable coverage last week.









