America’s team attracted a massive audience on NBC Saturday night.
Saturday’s Eagles/Cowboys NFC Wild Card game drew an 18.0/30 rating and 32.1 million viewers on NBC, up 12% in ratings and 15% in viewership from Colts/Chargers last year (16.1/27, 27.8 mil), and up 20% and 25%, respectively, from Jaguars/Steelers in ’08 (15.0/25, 25.7 mil).
Eagles/Cowboys stands as the highest rated Saturday Wild Card game since Cowboys/Cardinals in ’99 (21.2/40), and the most-viewed Saturday night Wild Card game ever.
Saturday’s game drew an 11.8 rating and 15.6 million viewers among adults 18-49.
NBC averaged 32.3 million viewers in primetime (8-11 PM) Saturday night, the largest primetime audience on any network since Super Bowl XLIII in February ’09. In addition, this marks the largest primetime audience on a Saturday since the 1994 Winter Olympics, and NBC’s largest Saturday night audience since 1988.
Ratings/viewership for late Saturday Wild Card game since ’99
| Year | Date | Featured game | Net | Rating | Viewers (000) |
|---|---|---|---|---|---|
|
2010
|
Sat., 1/9/10 | Eagles/Cowboys | NBC |
18.0/30
|
32,124
|
| 2009 | Sat., 1/4/09 | Colts/Chargers | NBC |
16.1/27
|
27,792
|
| 2008 | Sat., 1/5/08 | Jaguars/Steelers | NBC |
15.0/25
|
25,736
|
| 2007 | Sat., 1/6/07 | Cowboys/Seahawks | NBC |
16.4/27
|
26,767
|
| 2006 | Sat., 1/7/06 | Jaguars/Patriots | ABC |
13.9/24
|
22,551
|
| 2005 | Sat., 1/8/05 | Jets/Chargers | ABC |
16.0/28
|
25,763
|
| 2004 | Sat., 1/3/04 | Cowboys/Panthers | ABC |
15.4/25
|
24,664
|
| 2003 | Sat., 1/4/03 | Falcons/Packers | ABC |
16.0/27
|
26,319
|
| 2002 | Sat., 1/12/02 | Jets/Raiders | ABC |
13.9/24
|
22,029
|
| 2001 | Sat., 12/30/00 | Rams/Saints | ABC |
16.6/34
|
—
|
| 2000 | Sat., 1/8/00 | Lions/Washington | ABC |
14.9/31
|
—
|
| 1999 | Sat., 1/2/99 | Cardinals/Cowboys | ABC |
21.2/40
|
—
|
