- NBA fever has not exactly hit Milwaukee. Game 3 of the Hawks/Bucks series drew a 4.5 rating on ESPN and FS Wisconsin Saturday night. To put that in perspective, the Brewers’ three-game series against the Cubs drew ratings of 6.4, 6.2 and 4.3 over the weekend, and NASCAR’s Aaron’s 499 drew a 7.8 on Sunday. (Milwaukee Journal-Sentinel)
- Final round coverage of the Zurich Classic of New Orleans drew a 1.5 overnight rating on CBS Sunday, down 6% from last year (1.6) and down 21% from 2008 (1.9). Saturday’s third round coverage drew a 1.3 overnight, up 30% from last year (1.0) and even with ’08 (1.3). (Sports Business Daily)
- The three-day 2010 NFL Draft averaged 560,000 viewers on NFL Network, up 21% from last year (463,000). (Sports Business Daily)
WNBA viewership continues to rise heading into stretch run
WNBA viewership is comfortably ahead of last year's pace entering the final weeks of the regular season.
