NBC scored good numbers for Sunday’s Week 13 Ravens/Steelers game.
The Steelers’ win over the Ravens drew a 14.6 overnight on NBC Sunday night, up 7% from Week 13 last year (MIN/AZ: 13.7) and up 32% from Week 13 in 2008 (CHI/MIN: 11.1).
The 14.6 is the sixth-highest NFL overnight of the season on NBC (14 telecasts), and the network’s highest Week 13 overnight since regaining rights to the league in 2006 (five telecasts).
Despite the increase, the game trailed the NFL national window on FOX (DAL/IND*: 18.0), marking the twelfth time in thirteen weeks that SNF had fallen behind the national window.
Sunday’s game drew a 54.4 rating in Pittsburgh and a 47.6 in Baltimore. New Orleans was the top neutral market (21.7), and Las Vegas was the top non-NFL market (21.5).
(NBC press release from TV By The Numbers)
