CBS earned solid numbers for the NFL national window last week.
The Week 3 NFL national window, featuring Colts/49ers, earned a 15.4 final rating and 25.6 million viewers on CBS — up 7% in ratings and viewership from coverage featuring Texans/Broncos last year (14.4, 24.0M), and up 9% and 7%, respectively, from coverage featuring Packers/Bears on FOX in 2011 (14.1, 24.0M).
As usual, the national window was the top NFL telecast of the week.
For the season, the telecast ranks as the third-highest rated and third-most viewed on any network.
Final ratings and viewership were not available for the CBS early window. The telecast had a mere 7.7 overnight rating (down a full third from last year), and the final numbers were likely even worse.
(Week 3 finals from Sports Business Daily)
