- The Cavaliers have been a solid draw on TNT the last two weeks. Thursday night’s Cavaliers/Heat game drew a 1.7 U.S. rating and 2.6 million viewers on TNT, one week after a Bulls/Cavaliers matchup drew a 1.6 and 2.4 million. While the numbers for last year’s comparable games were not available, both games were well above last season’s average of 1.1 and 1.7 million viewers. (Sports Business Daily, pifeedback.com)
- ESPN is averaging 3 million viewers for college football coverage, up 12% from 2.7 million through the same point last year. In particular, Thursday night games are averaging 3.3 million viewers, while Saturday night games are averaging 4.3 million. ESPN2 is averaging 1.5 million viewers for its coverage, up 11% from 1.3 million last year. (Sports Business Daily)
- Coverage of the Breeders’ Cup on ABC drew a 0.9 final rating on Saturday, down a tick from a 1.0 last year. (Sports Business Daily)
News: March Madness expansion, Russell Wilson, Nexstar and more
The NCAA basketball tournaments are officially expanding to 76 teams; Russell Wilson is mulling between playing football and starting...
