FOX continues to be the exception to the NFL’s slow start.
The Week 2 NFL singleheader, featuring Dallas/Washington in 36% of markets and Seahawks/Rams in 26%, had an 11.0 final rating and 19.2 million viewers on FOX Sunday afternoon — up 12% in ratings and 15% in viewership from coverage on CBS last year (9.8, 16.7M) but down 3% and 1%, respectively, from 2014 on FOX (11.3, 19.4M).
All three NFL telecasts on FOX have posted increases in ratings and viewership, with that caveat that last year’s comparable windows aired on lower rated CBS. FOX is the only network to score an increase for any NFL telecast thus far, with all ten windows on CBS, NBC and ESPN declining.
For the week, Sunday’s singleheader trailed the NFL national window on CBS (12.2, 21.4M) and NBC’s Sunday Night Football (12.7, 22.8M) but ranked ahead of the season premiere of Thursday Night Football on CBS and NFL Network (9.5, 15.4M).
(Wknd. numbers via ShowBuzz Daily 9/20)
