- Versus will air postgame editions of its Hockey Central NHL studio show following each Stanley Cup Final game on NBC. The postgame shows will air from Versus’ Connecticut studios, with Bill Patrick hosting and Keith Jones and Brian Engblom serving as analysts. (Sports Business Daily, via Puck The Media)
- The NHL has renewed its partnership with Bridgestone for an additional five seasons. Under the agreement, Bridgestone will continue to sponsor the NHL Winter Classic, with contingencies built in should the game move to another network or shift into primetime. (Sports Business Daily)
- Comcast has reached a content sharing agreement with the SB Nation sports blog network. Under the deal, SB Nation bloggers will appear on Comcast SportsNet programs and websites, while CSN personalities “will appear in some SB Nation blogs.” (Sports Business Journal)
WNBA viewership continues to rise heading into stretch run
WNBA viewership is comfortably ahead of last year's pace entering the final weeks of the regular season.
