The summer X Games had a slight bump in viewership compared to last year, and was highlighted ESPN’s second-largest audience ever for the event.
The ESPN family of networks averaged a 0.63 U.S. rating and 1.039 million viewers for coverage of X Games 17, up 5% in viewership compared to last year.
Afternoon coverage on July 31 earned 1.945 million viewers on ESPN, the second-most viewed summer X Games telecast ever on the network.
Of note, there were three fewer hours of television coverage for this year’s event.
(This year’s numbers from espnmediazone3.com)
