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logoWCF Game 3
Last Friday’s Thunder-Spurs NBA Western Conference Finals Game 3 averaged a combined 9.03 million viewers on NBC across a Nielsen-measured linear audience (7.03M) and a streaming audience tracked by Adobe Analytics (2.00M), officially ranking as the most-watched conference final Game 3 since Bulls-Heat on TNT in 2011 (10.89M) and the most-watched Game 3 of the West Finals since Kings-Lakers on NBC in 2002 (10.06M). Read more
logoConference Final Game 2s
Last Friday’s Golden Knights-Avalanche NHL Western Conference Final Game 2 averaged 2.1 million viewers on ESPN, marking the largest audience for Game 2 of the WCF since Avalanche-Red Wings in 2002. Note that changes in Nielsen methodology skew comparisons to past years, particularly those prior to the company including out-of-home viewing in its estimates in 2020. Read more
logoPrime Video debut
The debut of Amazon Prime Video’s new WNBA package — Lynx-Wings and Liberty-Fire on May 14 — averaged 529,000 viewers. Prime aired WNBA games prior to this season, but those were simulcasts of local feeds and were not Nielsen-rated. Read more
logoECF Game 2
Last Thursday’s Cavaliers-Knicks NBA Eastern Conference Finals Game 2 averaged 7.1 million viewers on ESPN, officially the highest for a Game 2 of the East Finals since the LeBron James-era Cavaliers faced the Celtics in 2018 (8.42M). Read more
logoECF Game 1
Last Thursday’s Canadiens-Hurricanes NHL Eastern Conference Final Game 1 averaged 1.7 million viewers on TNT Sports, up a third from Panthers-Hurricanes last year (1.3M). Read more
logoSoftball Regionals
Airing in a mid-afternoon window that would usually feature an NBA playoff game, last Sunday’s Texas A&M-Arizona State NCAA college softball regional averaged 569,000 viewers on ABC — the fourth-largest audience for a regional since 2019. Read more
logoSunday Night Baseball
The latest edition of MLB “Sunday Night Baseball” (Padres-Mariners) averaged a combined 2.0 million viewers on NBC across Nielsen (1.0, 1.80M) and Adobe Analytics, down from last year’s higher-profile Yankees-Mets “Subway Series” game on ESPN, which at the time was the most-watched Sunday night game since 2018 (2.5M). Read more
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