Rights Deals

Last weekend’s New York-California Premier Lacrosse League match averaged 612,000 viewers on ABC, marking the largest audience on record for the PLL. Note that the match had a direct lead-in from a Fever-Lynx WNBA game that averaged 2.5 million.

The recently-completed AUSL softball season averaged 219,000 viewers across ESPN, ESPN2, ESPNU and ABC, up 152% from the same point last year, when most games aired on ESPNU or ESPN2. Read more

Last Sunday’s final round of the PGA Tour Rocket Classic from Detroit averaged a 1.8 rating and 3.23 million viewers on CBS, marking the highest final round average on record for the tournament, which began in 2019. Read more

Last weekend’s final round of the PGA TOUR 3M Open from Minneapolis averaged a 2.1 rating and 3.71 million viewers on CBS, marking the largest audience on record for the event (debuted in 2019). Read more

Tuesday’s Fever-Storm WNBA regular season game averaged 1.4 million viewers on ESPN, trailing only Fever-Aces earlier in the month (1.55M) as the most-watched WNBA game on cable or streaming this season.

Last week’s ESPY Awards averaged a 1.4 rating and 2.6 million viewers on ABC, trailing only an audience of 2.64 million two years ago — when coverage was delayed due to a special report — as the largest audience for the event since 2019 (3.87M). Read more

The fourth week of the BIG3 basketball season averaged a 0.3 rating and 596,000 viewers on CBS last weekend, flat and up 1% respectively from last year (0.3, 588K), a figure that is within the margin that can be explained by Nielsen methodological changes. Read more