Lane Kiffin did not get to sing Rocky Top all night long as had planned, but his big mouth breathed life into the ratings for CBS on Saturday.
Florida’s victory over Tennessee drew a strong 4.8/11 overnight rating on CBS Saturday afternoon, up 60% from a 3.0/7 for the same matchup a year ago, and the highest overnight for CBS’ first college football game of the season in 7 years.
Should the rating hold, Tennessee/Florida would rank as the fourth-highest rated college football game of the season — behind Miami/Florida State (5.1), Notre Dame/Michigan (5.2) and USC/Ohio State (6.3).
