- Entering Week 5 of the season, NBC’s Football Night in America sits atop the pregame show throne. Football Night in America averaged 8.4 million viewers through Week 4, topping FOX NFL Sunday (4.3 mil), The NFL Today on CBS (3.6 mil), Monday Night Countdown on ESPN (3.0 mil), Sunday NFL Countdown on ESPN (2.7 mil) and NFL Gameday Morning on NFL Network (305,000 viewers). (Sports Business Daily)
- Young men preferred The Ultimate Fighter to the first day of the baseball postseason. Wednesday’s episode of The Ultimate Fighter drew 1.1 million viewers in the men 18-34 demo, topping all three MLB Division Series games on TBS — Yankees/Twins Game 1 (948,000), Cardinals/Dodgers Game 1 (903,000) and Rockies/Phillies Game 1 (488,000). Overall, TUF drew a 1.9 U.S. rating and 2.8 million viewers. (ProWrestling.com, TV By the Numbers)
- Even with competition from the baseball playoffs, ratings rose week-to-week for ESPN’s Thursday night college football coverage. Thursday’s Nebraska/Missouri game drew 2.4 U.S. rating and 3.8 million viewers on ESPN — up 9% and 18%, respectively, from Colorado/West Virginia the previous week (2.2, 3.2 mil). (TV By the Numbers)
After early round gains, NBA starts WCF with milestone for Spurs-Thunder
A highly-anticipated Western Conference Finals seems poised to turbocharge an NBA playoff audience already up double-digits through the first...







