Viewership is up double-digits for the 2010 Stanley Cup Playoffs on Versus.
Through Sunday’s games, Versus averaged 552,000 viewers for coverage of the Stanley Cup Playoffs, up 24% from last year (445,000).
Already this postseason, Versus has aired its three most-viewed first round playoff games ever — including Saturday’s Penguins/Senators Game 6, which drew a record 788,000 viewers.
The previous record was held by Game 5 of that same series, which drew 739,000 on Thursday night, opposite the NFL Draft.
Versus has also seen double-digit increases among key male demographics, including a 10% increase among men 18-49.
