- Regional MLB action featuring Cardinals/Cubs drew a 1.9 overnight rating on FOX Saturday afternoon, even with last year’s comparable window. Of the eight MLB telecasts on FOX this season, four have drawn less than a 2.0 overnight rating. (Sports Business Daily)
- Coverage of the PGA Crowne Plaza Invitational drew a 1.0 overnight rating on CBS Sunday, down 44% from both last year (1.8) and 2008 (1.8). Saturday’s coverage drew a 0.9, down 31% from last year (1.3) and down 36% from ’08 (1.4). (Sports Business Daily)
- NBC drew a 1.1 overnight for taped coverage of the French Open on Saturday, down 15% from last year (1.3) and even with ’08. Additional taped coverage on Sunday drew a 1.2, down 8% from last year (1.3) and up 20% from ’08 (1.0). (Sports Business Daily)
“Sunday Night Baseball” scores MLB’s top audience since Opening Week
As "Sunday Night Baseball" starts to settle into a routine on NBC, the viewers may be following suit.
