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Home › Motorsports › NASCAR › 2011 NASCAR Sprint Cup Numbers Game

2011 NASCAR Sprint Cup Numbers Game

by Jon Lewis
14 years ago
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Ratings and viewership for every NASCAR Sprint Cup race during the 2011 season.

After a down year in 2010, NASCAR ratings were generally up this season. Of the 29 races that can be compared to last year, seventeen had increases in ratings and twenty had increases in viewership.

Seven races drew less than a 3.0 rating, compared to ten such races last year. Eight races earned fewer than five million viewers, compared to thirteen last year.

That said, the numbers still largely trailed 2009. Of the 29 races that can be compared to 2009, 21 had declines in ratings and 20 had declines in viewership.

To the surprise of no one, the top race of the season was February’s Daytona 500 (8.7, 15.597M). Though up from last year, the race was the second-lowest rated and second-least viewed Daytona 500 ever on FOX.

The season’s lowest rating was a 2.6 for the AAA 400 from Dover and the Hollywood Casino 400 from Kansas. The Dover race was the least-viewed, with 4.093 million viewers.

(Related: “2011 Chase For the Cup Up From Last Year,” “2010 NASCAR Numbers Game“)

Ratings/Viewership For NASCAR Sprint Cup Races in 2011

Date
Race
Location
Net
Rating
Viewers (000)
Sun., 2/20/11 Daytona 500 Daytona FOX
8.7
15,597
Sun., 2/27/11 Subway Fresh Fit 500 Phoenix FOX
5.9
10,346
Sun., 3/6/11 Kobalt Tools 400 Las Vegas FOX
5.9
10,076
Sun., 3/20/11 Jeff Byrd 500 Bristol FOX
4.3
7,240
Sun., 3/27/11 Auto Club 400 Fontana FOX
4.6
8,080
Sun., 4/3/11 Goody’s Fast Relief 500 Martinsville FOX
4.4
7,229
Sat., 4/9/11 Samsung Mobile 500 Texas FOX
4.0
7,036
Sun., 4/17/11 Aaron’s 499 Talladega FOX
5.2
9,039
Sat., 4/30/11 Matthew and Daniel Hansen 400 Richmond FOX
3.7
6,138
Sat., 5/7/11 Southern 500 Darlington FOX
4.1
6,978
Sun., 5/15/11 FedEx 400 Dover FOX
4.4
7,391
Sun., 5/29/11 Coca-Cola 600 Charlotte FOX
4.5
8,132
Sun., 6/5/11 STP 400 Kansas FOX
3.9
6,300
Sun., 6/12/11 5-hour Energy 500 Pocono TNT
3.2
5,175
Sun., 6/19/11 Heluva Good! Sour Cream Dips 400 Michigan TNT
2.9
4,890
Sun., 6/26/11 Toyota/Save Mart 350 Sonoma TNT
3.2
5,188
Sat., 7/2/11 Coke Zero 400 Daytona TNT
3.4
6,029
Sat., 7/9/11 Quaker State 400 Kentucky TNT
3.0
4,968
Sun., 7/17/11 Lenox Industrial Tools 301 Loudon TNT
2.9
4,562
Sun., 7/31/11 Brickyard 400 Indianapolis ESPN
4.0
6,377
Sun., 8/7/11 Good Sam RV Insurance 500 Pocono ESPN
3.4
5,485
Sun., 8/14/11 Heluva Good! Sour Cream Dips at The Glen Watkins Glen ESPN
PPD
Sun., 8/21/11 Pure Michigan 400 Michigan ESPN
3.2
5,028
Sat., 8/27/11 Irwin Tools Night Race Bristol ABC
3.0
5,067
Sun., 9/4/11 AdvoCare 500 Atlanta ESPN
PPD
Sat., 9/10/11 Wonderful Pistachios 400 Richmond ABC
3.7
6,167
Sun., 9/18/11 GEICO 400 Chicago ESPN
PPD
Sun., 9/25/11 Sylvania 300 Loudon ESPN
2.7
4,235
Sun., 10/2/11 AAA 400 Dover ESPN
2.6
4,093
Sun., 10/9/11 Hollywood Casino 400 Kansas ESPN
2.6
4,173
Sat., 10/15/11 Bank of America 500 Charlotte ABC
3.2
5,396
Sun., 10/23/11 Good Sam Club 500 Talladega ESPN
3.3
5,430
Sun., 10/30/11 Tums Fast Relief 500 Martinsvile ESPN
3.1
4,923
Sun., 11/6/11 AAA Texas 500 Texas ESPN
2.9
4,726
Sun., 11/13/11 Kobalt Tools 500 Phoenix ESPN
2.9
4,766
Sun., 11/20/11 Ford 400 Homestead ESPN
4.0
6,799

Tags: NASCAR PlayoffsNASCAR Ratings
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Jon Lewis has been covering the sports media industry on a daily basis since 2006 as the founder and main writer of Sports Media Watch. You can contact him here or on the social media websites X (Twitter) or Bluesky.

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