Viewership has increased by double-digits for coverage of the 2012 Stanley Cup Playoffs on NBC Sports Network (formerly Versus).
Through two nights, coverage of the Stanley Cup Playoffs has averaged 600,000 viewers on NBC Sports Network, up 22% from last year (490K).
On Thursday, Capitals/Bruins Game 1 drew 576,000 viewers on NBC Sports Network — up 13% from Canadiens/Bruins Game 1 last year (510K). Later in the night, Blackhawks/Coyotes Game 1 drew 499,000 viewers, up 31% from last year’s Kings/Sharks Game 1 (381K).
Over on CNBC, Sharks/Blues Game 1 drew 320,000 viewers.
Viewership For 2012 Stanley Cup Playoffs
First two nights
Excludes games on NHL Network
| Time | Game |
#
|
Net | Viewers (000) | vs. ’11 |
|---|---|---|---|---|---|
| Wednesday, April 11 | |||||
| 7:30 PM | Flyers/Penguins |
1
|
NBCSN |
844
|
+74%
|
| 8 PM | Red Wings/Predators |
1
|
CNBC |
336
|
—
|
| 10:30 PM | Kings/Canucks |
1
|
NBCSN |
467
|
-14%
|
| Thursday, April 12 | |||||
| 7:30 PM | Capitals/Bruins |
1
|
NBCSN |
576
|
+13%
|
| 7:30 PM | Sharks/Blues |
1
|
CNBC |
320
|
—
|
| 10 PM | Blackhawks/Coyotes |
1
|
NBCSN |
499
|
+31%
|
(Thursday’s numbers from NBC Sports Group press release via Fang’s Bites; Wednesday’s numbers from The Futon Critic)
