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Home › Linear Media › FOX › FS1 › Ratings Roundup: Olympic Soccer, NASCAR on CNBC, NHRA

Ratings Roundup: Olympic Soccer, NASCAR on CNBC, NHRA

by Jon Lewis
10 years ago
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Telemundo’s coverage of Olympic men’s soccer final sank from the record levels of 2012. In other news, postponed NASCAR scored decent enough numbers on CNBC, and the NHRA hit a season-low on Fox Sports 1.

Olympic Soccer Final Down From 2012 Record-High on Telemundo

  • Saturday’s Brazil/Germany Olympic men’s soccer final scored 1.2 million viewers on Telemundo, down 67% from the 2012 Mexico/Brazil final, which was the most-watched Olympic telecast in the history of the network (3.6M). Coverage on NBCSN had 2.3 million, bringing the combined audience up to approximately 3.5 million. (Telemundo, NBC Sports PR/Twitter)

PPD Bristol Viewership Decent Enough on CNBC

  • Postponed a day due to rain, NASCAR Sprint Cup racing from Bristol earned a 1.5 final rating and 2.7 million viewers on CNBC Sunday afternoon. Last year’s race had a 2.1 and 3.6 million run as scheduled on a Saturday night. Viewership easily topped the season’s previous postponed races — both at Pocono — which earned 1.4 and 1.7 million on Monday afternoons. The previous night, 23 minutes of live racing had 2.5 million on NBCSN. (ShowBuzz Daily [1], [2])

NHRA Hits Season-Low on FS1

  • Live NHRA racing from Minnesota earned a 0.3 final rating and 452,000 viewers on Fox Sports 1 Sunday afternoon, down a tick in ratings and 24% in viewership from last year (0.4, 591K) and down 40% and 43%, respectively, from 2014 (0.5, 798K), both of which aired tape delayed on ESPN2. It was the least-watched NHRA race of the season on any network. (via ShowBuzz Daily)
Tags: Int'l Soccer RatingsNASCAR on NBC SportsNASCAR RatingsNHRA on FOXNHRA RatingsOlympics Ratings
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Jon Lewis

Jon Lewis has been covering the sports media industry on a daily basis since 2006 as the founder and main writer of Sports Media Watch. You can contact him here or on the social media websites X (Twitter) or Bluesky.

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Sports Ratings Tracker
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Monday’s Pistons-Magic first round NBA playoff Game 4 averaged a combined 5.4 million viewers on NBC across Nielsen and Adobe Analytics, up 155% from a Nielsen-only audience of 2.1 million for a non-exclusive Cavaliers-Heat Game 4 on TNT Sports last year. Read more
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Coverage of the NHL Stanley Cup Playoffs was averaging 1.15 million viewers through the first five days, up 76% from last year and the highest average on record at that point of the postseason. This year’s average is up 30% from the previous high of 887,000 in 2012, and up 39% from the previous high during the current media rights deal — 832,000 in 2024.
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Last Sunday’s Wisconsin-Ohio State NCAA women’s hockey national title game averaged 39,000 viewers on ESPNU, down 9% from the same matchup last year (43K).
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