With two television networks televising the race, ratings and viewership increased for the Coke Zero 400.
The NASCAR Sprint Cup Coke Zero 400 from Daytona drew a combined 3.8 U.S. rating and 6.184 million viewers on TNT and TruTV Saturday night, up 12% in ratings and 3% in viewership from last year’s race on TNT alone (3.4, 6.029M), and up 6% and 1%, respectively, from 2010 (3.6, 6.127M).
This marks the highest rated (tie) edition of the Coke Zero 400 since 2006 (5.1), and the most-viewed since 2008 (6.390M).
Overall, this marks the most-viewed NASCAR race on Turner Sports since the aforementioned 2008 Daytona race.
Ratings/Viewership For the Coke Zero 400
Dating back to 2001
| Year | Date | Winner | Net | Rating | Viewers (000) |
|---|---|---|---|---|---|
| 2012 | Sat., 7/7/12 | Stewart | TNT, TruTV |
3.8
|
6,184
|
| 2011 | Sat., 7/2/11 | Ragan | TNT |
3.4
|
6,029
|
| 2010 | Sat., 7/3/10 | Harvick | TNT |
3.6
|
6,127
|
| 2009 | Sat., 7/4/09 | Stewart | TNT |
3.1
|
5,277
|
| 2008 | Sat., 7/5/08 | Ky. Busch | TNT |
3.8
|
6,390
|
| 2007 | Sat., 7/7/07 | McMurray | TNT |
3.8
|
6,162
|
| 2006 | Sat., 7/1/06 | Stewart | FOX |
5.1
|
8,248
|
| 2005 | Sat., 7/2/05 | Stewart | NBC |
5.5
|
8,308
|
| 2004 | Sat., 7/3/04 | Gordon | FOX |
5.2
|
8,725
|
| 2003 | Sat., 7/5/03 | Biffle | NBC |
6.0
|
9,691
|
| 2002 | Sat., 7/6/02 | Waltrip | FOX |
5.2
|
8,551
|
| 2001 | Sat., 7/7/01 | Earnhardt, Jr. | NBC |
6.1
|
10,221
|
(Saturday’s numbers from Turner Sports)
