- Regional MLB action featuring Cardinals/Cubs drew a 1.9 overnight rating on FOX Saturday afternoon, even with last year’s comparable window. Of the eight MLB telecasts on FOX this season, four have drawn less than a 2.0 overnight rating. (Sports Business Daily)
- Coverage of the PGA Crowne Plaza Invitational drew a 1.0 overnight rating on CBS Sunday, down 44% from both last year (1.8) and 2008 (1.8). Saturday’s coverage drew a 0.9, down 31% from last year (1.3) and down 36% from ’08 (1.4). (Sports Business Daily)
- NBC drew a 1.1 overnight for taped coverage of the French Open on Saturday, down 15% from last year (1.3) and even with ’08. Additional taped coverage on Sunday drew a 1.2, down 8% from last year (1.3) and up 20% from ’08 (1.0). (Sports Business Daily)
Netflix MLB opener just shy of three million mark
The debut of Major League Baseball on Netflix set an MLB Opening Night viewership mark, albeit one that lasted...
