NASCAR

First, the results of last week's predictions Sport Game/Event Net Prediction Rating NBA Lakers/Celtics ABC 3.4 3.5 Last Sunday's Lakers/Celtics...

Idle Note: ESPN has announced the first portion of its 2010 Sunday Night Baseball schedule. The Yankees and Phillies will...

Ad rates for the Super Bowl have declined for only the second time in the history of the event. According...

When ESPN's George Bodenheimer was handed the reins at ABC Sports in 2003, he praised the sports division's "elegant" 40-year...

ESPN has made some changes to its NASCAR coverage.Starting next season, Marty Reid will become the lap-by-lap announcer for NASCAR...

First, the results of last week's predictions.Due to the Thanksgiving holiday, ratings for many sporting events were unavailable. Sport Game/Event...

Overnight ratings for sporting events on broadcastFinal ratings for some of these events may already be availableSource: Sports Business DailyFootball...

NASCAR ended its season with a double-digit decline in ratings and viewership.Sunday's Ford 400, in which Jimmie Johnson clinched his...

A year of declines for NASCAR ended with a double-digit drop in the overnights.Sunday's Ford 400, in which Jimmie Johnson...

First, the results of last week's predictionsSource: Sports Business Daily Sport Game/Event Net Prediction Final rating NFL Patriots/Colts NBC 13.3...