Sports Ratings Tracker

From Sports Media Watch, a one-stop page for sports ratings news.

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Tennis
Mixed Doubles
Aug 26, 2026 · ESPN

Last week’s U.S. Open mixed doubles semifinals and final averaged 492,000 viewers, up 43% from last year, which was the first year of the revamped mixed doubles tournament. That figure includes 552,000 for the final.

The previous day’s mixed doubles coverage averaged 363,000, peaking at 502,000 during the 5 PM ET quarter-hour that included the pairing of Serena Williams and Carlos Alcaraz.

Tennis
Wimbledon
Jul 8, 2026 · ESPN

Coverage of Wimbledon was averaging 759,000 viewers on the ESPN networks through the quarterfinals, up 24% from last year and the networks’ highest average at this point of the tournament.

On Wednesday, Novak Djokovic’s five-set win over Felix Auger-Aliassime averaged 1.1 million, peaking at 1.5 million in the 5:45 PM ET quarter-hour.

Tennis
Australian Open
Jan 17–Feb 1, 2026 · ESPN

The Carlos Alcaraz-Novak Djokovic Australian Open men’s final averaged 730,000 viewers on ESPN in the overnight hours of last Sunday, up 57% from last year and the largest audience for the event since 2017, when Rafael Nadal faced Roger Federer.

The Elena Rybakina-Aryna Sabalenka women’s final drew 487,000 the previous night, up 8% from last year, when American Madison Keys won in three sets. But that is within the range that can be explained by Nielsen’s methodological changes of the past year.

Neither match was the most-watched of the tournament, as last Friday’s Alcaraz-Alexander Zverev semifinal drew 743,000.

The full Australian Open averaged 303,000 viewers, up 29%.

Source: ESPN
Tennis
US Open Singles Finals
Sep 6–7, 2025 · ABC, ESPN

Sunday’s Carlos Alcaraz-Jannik Sinner US Open men’s final averaged 3.0 million viewers on ABC, marking the largest audience for the event in a decade and an 82% increase over last year’s final between Sinner and Taylor Fritz.

The previous day’s Aryna Sabalenka-Amanda Anisimova women’s final averaged 2.4 million, up 50% from Sabalenka-Jessica Pegula a year ago.

Keep in mind that Nielsen as of last week began using a new methodology that combines its existing panel with “Big Data” for set-top boxes and smart TVs, a figure that will generally be higher than the panel-only numbers that were the currency previously.

Having said that, the year-over-year gains were so substantial that it is highly likely viewership would have been up considerably all things being equal.

(Correction 9/10: The men’s final had 3.0 million, not 3.2 million. The 3.2 million figure is the decade-ago 2015 figure.)

Source: ESPN

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Sports Ratings Tracker
NASCAR Cup Series racing from Daytona averaged a 1.7 rating and 3.12 million viewers on NBC a week ago Saturday, per the “Big Data + Panel” methodology that is the official Nielsen currency, and a 1.8 and 3.51 million under the old “panel-only” metric NASCAR now publicizes for its races. Read more
Last week’s U.S. Open mixed doubles semifinals and final averaged 492,000 viewers, up 43% from last year, which was the first year of the revamped mixed doubles tournament. That figure includes 552,000 for the final. Read more
NASCAR Cup Series racing from New Hampshire averaged a 0.9 rating and 1.69 million viewers on USA Network a week ago Sunday, per the Nielsen “Big Data + Panel” methodology that is the official currency, and a 1.0 and 1.79 million per the prior panel-only metric that NASCAR now reports for its races — both up from last year, when the race averaged a 0.7 and 1.29 million opposite NFL games. Read more
Final round coverage of the PGA Tour BMW Championship averaged a 2.2 rating and 3.85 million viewers on CBS a week ago Sunday, marking the largest audience for the tournament since the inaugural edition in 2007, won by Tiger Woods. Read more
FOX topped Week 2 of the NFL preseason with a 2.6 rating and 4.90 million viewers for a Sunday night Seahawks-Titans game August 23, down from the network’s lone preseason game last year, a higher-profile pairing of the Bears and Bills in the same Sunday night window (5.1M). Read more
The Brewers-Braves MLB Little League Classic averaged 2.02 million viewers on ESPN a week ago Sunday, marking the most-watched MLB telecast on the ESPN networks this season. Perhaps not coincidentally, it was also the only Sunday night game on ESPN this season, after the network gave up its “Sunday Night Baseball” package in the offseason. Read more
Thursday’s Fever-Wings WNBA regular season game averaged 1.07 million viewers on Prime Video, marking the streamer’s largest WNBA audience. (Prime carried WNBA games prior to this season, but those were not Nielsen-rated.) Read more

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