Last Saturday’s Duke/Georgetown game attracted the attention of President Obama, Vice President Biden, and a solid national television audience.
Georgetown’s win over Duke drew a 1.6 final rating and 2.4 million viewers on CBS last Saturday, up 78% in ratings from regional action on the comparable date last year (0.9).
Duke/Georgetown ranks as CBS’ 4th-highest rated, 4th most-viewed college basketball telecast of the young season.
Additionally, Saturday’s game was the third-most viewed sporting event of the week on broadcast, behind only the final round of the Farmers Insurance Open (3.1 mil) and Lakers/Celtics on ABC (5.7 mil).
On Sunday, regional action (Florida/Tennessee or Minnesota/Ohio St.) drew a 1.3 final rating and 1.9 million viewers. There was no telecast on the comparable date last year (2/1/09, Super Bowl Sunday).
Ratings/viewership for college basketball on CBS during the 2009-10 season
| Date | Game | Net | Rating | Viewers (000) |
|---|---|---|---|---|
| Sat., 12/5/09 | North Carolina/Kentucky | CBS |
1.5
|
2,244
|
| Sat., 12/12/09 | Kentucky/Indiana | CBS |
1.4
|
2,270
|
| Sat., 12/19/09 | UCLA/Notre Dame | CBS |
0.7
|
946
|
| Duke/Gonzaga | CBS |
1.3
|
1,874
|
|
| Sat., 12/26/09 | West Virginia/Seton Hall | CBS |
0.8
|
1,267
|
| Sat., 1/2/10 | Arizona/UCLA or Gonzaga/Illinois | CBS |
1.1
|
1,717
|
| Louisville/Kentucky | CBS |
1.9
|
2,995
|
|
| Sat., 1/9/10 | Ohio St./Michigan St. (W) | CBS |
0.5
|
664
|
| North Carolina/Connecticut (W) | CBS |
0.5
|
771
|
|
| Sun., 1/10/10 | Kansas/Tennessee | CBS |
2.5
|
3,875
|
| Sat., 1/16/10 | Illinois/Michigan St. | CBS |
0.6
|
742
|
| Sun., 1/17/10 | Connecticut/Michigan | CBS |
0.6
|
790
|
| Sat., 1/23/10 | Michigan. St/Minnesota or Mississippi St./Alabama | CBS |
0.9
|
1,306
|
| Ohio St./West Virginia or Oregon St./Cal | CBS |
1.4
|
1,899
|
|
| Texas/Connecticut | CBS |
1.7
|
2,570
|
|
| Sat., 1/30/10 | Duke/Georgetown | CBS |
1.6
|
2,441
|
| Sun., 1/31/10 | Florida Tennessee or Minnesota/Ohio St. | CBS |
1.3
|
1,922
|
(Nielsen)
