Recent sports TV ratings news, including local ratings for the Super Bowl in Miami-Ft. Lauderdale, overnights for college basketball on CBS, and final numbers for Friday’s NBA doubleheader on ESPN.
- The Miami-Ft. Lauderdale market turned in a 37.8 rating for Super Bowl XLV, the lowest of the nation’s top 35 markets. Only two other top 35 markets drew less than a 40 rating for the game — Portland (39.4) and Salt Lake City (38.2). (pifeedback.com)
- CBS drew a 1.1 overnight rating for regional college basketball action featuring St. John’s/UCLA Saturday afternoon. Meanwhile, the network drew a 0.9 for Sunday’s Michigan State/Wisconsin game, its first Super Bowl Sunday college basketball telecast in five years. (Sports Business Daily)
- Friday’s Mavericks/Celtics game earned a 1.5 U.S. rating and 2.370 million viewers on ESPN, up 64% in viewership from last year (CHI/ATL: 1.447M). In the nightcap, Jazz/Nuggets drew a 1.1 and 1.837 million viewers, down 27% and 19%, respectively, from last year (DEN/LAL: 1.5, 2.256M). (pifeedback.com)
